Naturalawn of America
Situation: Our client had tried 5 prior agencies with very poor results (low conversion rates, and poor return on investment) In this highly seasonal business the revenue must be made between Feb – Sep. This is perfect for AdWords because SEO requires several months to work. US Marketing was brought in by the SEO agency to work alongside of them.
Actions: US Marketing worked to re-research the keywords, match types, negative keywords and used our top copywriter to craft highly effective extended text ads with extensions to highlight our client’s unique selling proposition!
Result: 14% conversion rate and more than exceeded return on investment targets now for 4 years running.
May 22, 2015
My name is Tracy and I work in Marketing and Customer Service at NaturaLawn of America. Jim Bilello from US Marketing had sent me an e-mail yesterday, in reference to our past experience with Yodle and other marketing companies.
I just wanted to reach out to convey our ecstatic happiness with Jim’s services in our PPC (Pay-Per-Click) campaigns.
In the past we have had services with Yodle, Hibu, Yellow Pages, and Dex, and none of them have been able to touch the amount of exposure we have received on our campaign since having Jim’s services.
If you have any questions that I might be able to answer, or if you would like to contact me for additional information, I can be reached at my office @ (815)-344-4300. I hope everyone has a
Happy Friday and a great Memorial Day weekend!
Tracy Lynn Harrison